Due to the pandemic, local sellers experienced a decrease in income, and residents had to travel to more distant markets to purchase their necessities.
The LGU initiated the 'Midsayap Mobile Market' (Barrio Tiangge), establishing venues in each barangay hall with the oversight of barangay tanods to ensure proper adherence to health protocols.
Barrio Tiangge generated a total gross sale of Php 3,131,236.00 during its four days of operation, significantly boosting income for small local businesses amid the quarantine.
Guideline 1: Partner up with business-related organizations in the community.
The LGU collaborated with the Midsayap Federation of Market Vendors Association and other local business establishments to develop the business model.
Guideline 2: Collaborate with other government agencies and align it with their projects.
The mobile market serves as a complement to the Social Amelioration Program and received support from the Local Economic and Investment Promotion Division (LEIPD), in partnership with the Department of Trade and Industry (DTI) Midsayap Satellite Office, Municipal Economic Enterprise Office (MEEO), and Municipal Agriculturist Office (MAO).